Skills & Competencies for Business Development Associate II

Business Development Associate II job profile

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JOB SUMMARY for Business Development Associate II

Identifies and nurtures strategic relationships with partners or potential customers.

JOB RESPONSIBILITIES for Business Development Associate II

Assists in the development of a strong pipeline of new business opportunities through direct or indirect customer contact and prospecting. Works with marketing, sales, and product development teams to implement business development initiatives.

Business Development Associate II SALARY RANGE

BASE 50%
$83,101
TOTAL 50%
$86,947
Job Level
P02
Job Code
IT10000139
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Business Development Associate II Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Business Development Associate II skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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11 general skills or competencies (Job family competencies) for Business Development Associate II

1 Job Family Competencies – Demand Generation
Proficiency Level -2
Skill definition-Creating awareness and demand for your products or services to build a consistent brand identity and generate higher quality leads.
Level 1 Behaviors
(General Familiarity)
Explains the different types of demand generation marketing tactics.
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Level 2 Behaviors
(Light Experience)
Reports the impacts of demand generation activities on sales pipelines and revenues.
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Level 3 Behaviors
(Moderate Experience)
Prepares an agreed-upon integrated sales and marketing plan to drive growth in demand generation activities.
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Level 4 Behaviors
(Extensive Experience)
Oversees all aspects of demand generation initiatives to achieve revenue goals.
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Level 5 Behaviors
(Mastery)
Leads the development and implementation of demand generation programs to expand revenues.
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2 Job Family Competencies – Event Marketing
Proficiency Level -2
Skill definition-Planning, organizing, executing, or even attending events to promote our business's brand, products, or services.
Level 1 Behaviors
(General Familiarity)
Explains how event marketing helps in developing more profound relationships with customers.
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Level 2 Behaviors
(Light Experience)
Supports the event planning and coordination following our requirements and objectives.
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Level 3 Behaviors
(Moderate Experience)
Participates in various external marketing events to generate sales conversations for the business.
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Level 4 Behaviors
(Extensive Experience)
Leads the execution of global marketing events to ensure our campaigns promote a unified brand image.
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Level 5 Behaviors
(Mastery)
Forecasts business revenues from existing marketing events and future sales opportunities.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Business Development Associate II

1 Core Competencies – Customer Relationship Management
Proficiency Level -2
Skill definition-Applying principles, practices and guidelines to interact and build a good business relationship with customers.
Level 1 Behaviors
(General Familiarity)
Follows customer relationship management practices and techniques in collecting data.
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Level 2 Behaviors
(Light Experience)
Conducts customer profiling to summarize consumption habits.
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Level 3 Behaviors
(Moderate Experience)
Implements sales promotion analysis to track clients' account history.
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Level 4 Behaviors
(Extensive Experience)
Integrates sales history with sales projections to add more business value.
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Level 5 Behaviors
(Mastery)
Develops web-based CRM solutions for businesses to enhance sales force efficiency and effectiveness.
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2 Core Competencies – Innovation
Proficiency Level -2
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Discusses the strengths and weaknesses of our products and services.
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Level 2 Behaviors
(Light Experience)
Explains advantages and disadvantages of different organizational structures from an efficiency perspective.
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Level 3 Behaviors
(Moderate Experience)
Demonstrates an innate sense of how to achieve positive results in the current environment.
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Level 4 Behaviors
(Extensive Experience)
Evaluates and explains the financial aspects of a business initiative to different teams.
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Level 5 Behaviors
(Mastery)
Conceptualizes new and creative business initiatives to boost business growth.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

Summary of Business Development Associate II skills and competencies

There are 0 hard skills for Business Development Associate II.
11 general skills for Business Development Associate II, Demand Generation, Event Marketing, Lead Generation, etc.
11 soft skills for Business Development Associate II, Customer Relationship Management, Innovation, Self-Motivation, etc.
While the list totals 22 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Business Development Associate II, he or she needs to be proficient in Customer Relationship Management, be proficient in Innovation, and be skilled in Self-Motivation.

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